The "riches are in the niches" You need to define your avatar and I am sure you have heard theses and other phrases before. Let's talk about why defining and knowing who your specific ideal client is becomes so crucial to being able to land clients and grow your business successfully. Gaining clarity on who your person is, will help you call in the right people.
Let's talk about why defining who your specific ideal client is. This is so crucial to being able to land clients and grow your business. Knowing your person will help you call in the right people. There is plenty of resistance and doubt with niching down, I get it, but I break down why you need to be the specialist and how to do so with confidence. Then we go even deeper than the average avatar sheet, because mama if you really want to land premium clients we have got to get into their heads and understand what they really want, fear and desire and not just the demographics you have been using. You wanna take notes on this one because this topic is so key in your business and my son would agree, because he had to join in on this episode.
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